Gotta Love that Organic Public Relations When Consumers Tweet Positively about Clients

Over the weekend, I had an opportunity to take part in a wine tasting and vineyard tour at Mitas Hill Vineyard in McKinney, Texas, which I’m proud to say is a new client.MitasHill_Logo_Brown_RESIZED

One of the things I’m helping the vineyard with is their social media. During the tour, I started receiving Twitter notifications on my phone indicating that someone on the tour was live Tweeting. It turned out that a gentleman on the tour with his lovely family was Tweeting and snapping photos — and he has since put his thoughts about the tour/wine tasting on his blog.

You can read him here:

He’s an engaging writer and his blog post about Mitas Hill is fun to read. I am thrilled with all the wonderful (and true!) things he has to say about the Mitas family and their beautiful vineyard and winery. The family’s goal is to make each valued guest’s experience the absolute best — treat them well, teach them new things and make the Texas wine that they grow and craft by hand as accessible as possible to longtime wine enthusiasts and those who are new to wine tastings. From this gentleman’s blog post, it’s obvious that the Mitas family accomplished all of that and more — he says his family will now measure other vineyards by the high standards set by Mitas Hill. Love it!

So, thank you @paacojavi712! It was great meeting you and your family. Thank you for all the kind words about Mitas Hill Vineyard.

Do me a favor and follow this gentleman on Twitter. I know I am!

Excited to See Mitas Hill Vineyard in McKinney Receive Much-Deserved Publicity

We were honored to have been asked to help Mitas Hill Vineyard in McKinney increase the public’s awareness about this beautiful family-owned/family-managed vineyard and winery.

HorsePower Communications was happy to reach out to a small group of area news outlets to invite them to attend Mitas Hill’s annual public grape harvest, and we were delighted and gratified that Mitas Hill received well-deserved media attention.


The Mitas family are grape-growing and Texas wine experts, and they are about to embark on a huge construction project that will lead to the 2014 opening of a new 15,000-square-foot special events center. The center will offer an elegant venue for weddings, corporate events, wine education seminars — and all kinds of fun stuff. Members of the public will also be able to buy special memberships with unique perks that will allow them to experience the art of winemaking and enjoy the lovely, exclusive wines created and bottled on-site at Mitas Hill (and only available there).

Thank you to our friends in the news media for helping us tell the great story of Mitas Hill Vineyard.

More to come about Mitas Hill Vineyard! Stay tuned!